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Transform Your Business with Strategic Marketing and Advanced Technology

Achieve Sustained Growth Through Marketing Optimization

From Overwhelm to Strategy: 

Your Path to Marketing Success

At Craft Good Business, we specialize in transforming the marketing landscape for small to mid-size businesses in the tourism & hospitality, and purpose-driven industries. Our mission is to empower businesses by creating strategic marketing solutions, optimizing operations, and driving efficiencies through advanced technology and innovative processes. With our tailored approach, we turn marketing challenges into opportunities, ensuring your business not only survives but thrives in a competitive market.

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By focusing on strategic marketing, technological integration, and process optimization, we help businesses streamline their marketing, saving them time, money, and energy, while increasing profitability and efficiency.  At Craft Good Business, we are committed to being your trusted partner in navigating the complexities of modern marketing and delivering results that matter.

Core Services

Build initiatives to promote sustainable growth.

We help overwhelmed small to mid-size businesses, especially purpose-driven companies or those aspiring to be, streamline their operations and boost marketing efficiency through strategic solutions and advanced technology.

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Our services are built to identify a clear mission and vision and give you a blueprint that will positively shift your company’s growth, impact, and bottom line.

Marketing Transformation/ Fractional CMO Services
All-In-One Sales & Marketing Automation Tool
Online Marketing Course
WiFi Marketing Solutions

Empowering Growth

Through Marketing Excellence

The smallest actions add up to big results.

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Hi. 

Great to see you here!

Let's work together towards achieving your business goals through innovative marketing strategies.

I’m Ruby, founder of Craft Good Business. I understand the stress and overwhelm of running a small to mid-size business, especially when it comes to marketing. Over the years, I've witnessed how strategic marketing and technology integration can transform businesses. By aligning your company's strategy with optimized marketing practices, we drive innovation, growth, and stronger customer connections.

 

Whether you're just starting out or need extra support to transform your marketing efforts, Craft Good Business is here to help. Let's turn your marketing challenges into opportunities for success. We are dedicated to helping your business thrive and grow through tailored marketing solutions.

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We look forward to being your trusted partner in this journey.

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“Ruby is a dynamic marketing expert. I’ve always admired Ruby’s resourcefulness, professionalism, and always-positive perspective. She has a well-rounded background in marketing. As a Vice-President, she created marketing plans and built processes and systems to manage the marketing process and team. Ruby is also extremely skilled at execution of marketing strategies to most efficiently reach organizational goals. Ruby is highly organized with great attention to detail. She is a wonderful independent worker as well as a strong team leader and player. She is respected and loved by the coworkers and clients. She’s one of those people that just takes care of business with a smile, and you know everything is under control if she’s involved. I’ve enjoyed working with her for many years and know she is a great asset to any organization.”

- Vicki Higgins, CEO of Higgins Consulting Inc.

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Are you ready to craft a
strategic marketing path for the success of your company and
its future growth?

Schedule a Free Discovery Call.

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